The talk aims to address the relationship between visual communication and publishing in a panel discussion that will bring together representatives of the various professions in the Content Chain (publishers, printers, designers, illustrators, etc.). The event is organized in collaboration with the Camera di commercio of Turin, Unione Industriali Torino, and the Centro Estero per l’Internazionalizzazione del Piemonte.

How can visual design be a strategic lever for the growth of the publishing industry today? What is the role of graphic design in responding to the contemporary challenges this industry is facing? A language, that of visual communication, which is universal and constantly evolving, uniting designers, publishers and print professionals.

Speakers:
Guido Cerrato, Area Manager for Territorial Development and Market Regulation of the Turin Chamber of Commerce
Alberto Gamba, Key Account Manager of Unione Industriali Torino
Aida Shiroka, Project Manager International Tenders and Publishing at Ceipiemonte
Ariane Spanier, Graphic Designer
Irene Álvarez Lata, Editorial Director of TUTIFRUTI
Piergiuseppe Molinar, Founder of 70Magenta

The day is intended to be a unique opportunity for discussion with other industry professionals in the international setting of the festival.

Free access event by reservation only. Registration available here.