Design is never static. It is a process of continuous evolution, a balance between experimentation and method, between instinct and strategy. Tools change, ideas transform, and practices adapt to the times. But what drives this evolution? And how can design become a catalyst for change, both visual and social?
In this series of talks, we will explore design as an evolving process, where every design choice is the result of a journey that develops over time.
Illo – IT | motion design
Snapping Randomness
For Illo, randomness is not chaos, but a creative spark. The studio’s process combines intuition, imperfection, and intentionality, transforming the unpredictable into a distinctive mark. The studio will explain how the challenge lies in finding the right moment and way to break the rules without compromising the consistency of a visual system. In this balance between instinct and strategy, chance becomes method, and “errors” turn into innovative solutions.
La Tigre – IT | visual design
Illustrated Supplement for Youth
Scattered visual stories, from the genesis, survival, pleasures, and obsessions of a contemporary graphic design studio. The creative duo will share the authentic experiences and inspirations collected by Luisa Milani and Walter Molteni in a complete alphabet from A to Z.
R2 – PT | Architecture
Beyond Aesthetics
The R2 studio will share design ideas, decisions, and stories from their practice that reflect the positivity of sharing. Design is an opportunity to drive change, and in R2’s practice, this has been possible through selected projects, raising client awareness, and thoughtful design decisions. From small invisible choices to more assertive approaches, the various projects present opportunities to contribute to a better society.
The purchase of the Design Talk ticket includes daily entry to the festival.
PROMO: €50 when you purchase tickets for two different talks, by entering the promotional code PROMO-TALK at the time of purchase.
The Design Talk will be held in Italian and English based on the language of the guest, without translation.
