LOVE STORE
I thought it was love, but instead…
It was a Situationship, an episode of Love Bombing, finally Ghosting me.
There are many words that scrutinise, narrate and define what today is love – or something that somehow resembles it.
To try to understand what we are talking about when we talk about love, we use graphics, video and illustration, we test ourselves with the levels of a video game, we get help from artificial intelligence, we create fanzines, t-shirts, posters and playing cards. And we transform words into unexpected architecture thanks to artist Matteo Pericoli.
Thus was born what looks like a store, but is nothing more than a showcase of contemporary love: those stories that have changed, but have never stopped crowding our thoughts and filling our conversations.
