A cultural project of creative re-use with a social purpose that arises from the encounter with the Extralibri Cooperative.
punto quadro
Social design things
2022
Social Design
punto quadro is a cultural upcycling project arising from the meeting with the Extralibri Cooperative, to develop new skills that produce value and quality by transforming disused materials into a project.
Thanks to the work of the inmates of the Lorusso and Cutugno prison in Turin, the communication media of past editions of our festival have come back to life in the form of a product.
The expression “punto quadro” is borrowed from sartorial language and indicates a specific stitch used for hemming.
The two words “punto” (stitch) and “quadro” (square) recall the purpose of visual design at the center of Graphic Days® and summarize the actions of dissemination through exhibition initiatives.
The use of the stitch on the borders of cloth symbolically recalls the marginality that characterizes life in the prison, which the project wishes to overcome.
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With the intention of encouraging a systemic approach to reuse, we have entered into agreements for the management of disused materials with other realities of the Turin cultural sector. We will create new collections thanks to the communication supports of:
Biennale Democrazia
Todays Festival
MITO SettembreMusica
Torino Jazz Festival
Museo del Cinema
Museo Egizio
Fertili Terreni
A.M.A. Factory
Associazione Tedacà
Il Cerchio di Gesso – Cubo Teatro
punto quadro is a cultural upcycling project that arises from the meeting with the Extralibri Cooperative, to develop new skills that produce value and quality, transforming unused objects into a project.
Thanks to the work of the inmates of the Lorusso and Cutugno prison in Turin, the communication media of past editions of our festival have come back to life in the form of a product.
The products can be purchased at Freedhome, Via Milano 2C, Turin. An online shop will be available soon.
Altri progetti